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Nike about Sweat - Sweat Shops
April 10, 1997 ThursdayTom Archdeacon, Dayton Daily News.
Take away the film splicer and the smiles of those people paid for their words on behalf of Nike--be they child actors or top-dollar pitchmen like Michael Jordan--and you find some people who are part of the Nike dream, but not smiling. It was just a month ago that 56 women employed at a sweatshop making Nike shoes in Dong Nai, Vietnam, were punished because they hadn't worn regulation shoes to work. Factory bosses herded the women outside and made them run laps around the plant in the hot sun. The punishment kept up as one woman collapsed, then another and another. Eventually, a dozen of the women were hospitalized. Nike is about selling shoes, not warm and fuzzy feelings.
Nike in the News